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Journal of Media and Social Studies for Specialized Researches (JMSSSR)
About the Journal :
The Journal of Media and Social Studies for Specialized Researches is issued quarterly by the Malaysian Institute of Science and Development (MISD), it is considered valuable achievement for SIATS institute to establish this journal in order to serve the issues of nations and human society’s. The journal contributes significantly in research and development through publishing distinguished researchers according to the scientific publishing standards. The journal is an outcome of collaborations between a distinguished community of leading academics and researchers from Arabic, Islamic and Western world.
Journal Goals :
To encourage the scientific research in the Arabic and Islamic universities, as well to provide the opportunity for researchers to publish their scientific researchers.
To contribute in producing continuous and specialized researchers in the areas of media, communication, and social sciences.
Encouraging the creative researches and competition between researchers which will contribute to improve the researcher’s skills and researcher’s
THE ROLE OF THE MEDIA IN SHAPING PUBLIC OPINION
Ahmad alajel
Abstract:
The media have contributed to a large extent in attracting the attention of many audiences towards the core issues raised in the Arab and international arena, as the media have sought to form a bridge to communicate with the viewing audiences in order to obtain some of the purposes that the media seeks to achieve, which may be political, economic or social.
At the same time, the media tried to take advantage of the great role that social networking sites play in influencing public opinion among the various groups of the people. So it proceeded to build media plans in an effort to form a public opinion commensurate with its policy, which it seeks to achieve in an attempt to influence the various segments of society, especially the youth.
Accordingly, the current research will seek to shed light on these points and deal with them in a detailed study because of their great role in making public opinion within the Saudi society, especially in light of the current conditions that the world is suffering from the Corona crisis, in which schools and institutions were closed and there was great dependence by the masses. On the information discussed and put forward by the media.
Keywords: mass media*public opinion industry
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